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icon seoppc SEO, GEO & PPC

SEO, GEO & PPC: Get Found, Get Leads

We combine technical SEO, AI search visibility (GEO) and paid campaigns (PPC) to bring in the right traffic, then turn it into enquiries. No smoke and mirrors.

All in the research and planning

  • Initial review & search audit
  • Competitor and keyword analysis
  • On-page SEO improvements
  • Technical SEO fixes (speed, structure, indexing issues)
  • AI visibility optimisation (GEO) through clear, structured content
  • AI-friendly content planning and writing support
  • PPC campaign setup and ongoing management
  • Transparent monthly packages with reporting

Search is changing. The goal isn’t.

People still want answers, they’re just finding them in new ways: classic Google results, AI Overviews, and paid placements. Google’s own guidance is clear, there are no special tricks for AI features, you still win by doing the fundamentals well. (Helpful content, crawlable pages, strong internal linking, good experience.)

How we work

  • Audit: what’s holding you back and what’s already working
  • Plan: keywords, competitors, quick wins and priorities/li>
  • Fix: technical foundations and on-page improvements/li>
  • Create: content that answers real questions clearly/li>
  • Launch: PPC campaigns and landing pages that match the intent/li>
  • Improve: monthly reporting, iteration and steady gains/li>

Packages

  • SEO Foundations: Audit, fixes, and on-page improvements
  • Growth: Ongoing optimisation, content optimisations and AI visibility focus
  • SEO and PPC Combined: Full search marketing with transparent reporting

Want more of the right people landing on your site? Book a discovery call or get in touch.

Your Questions Answered

GEO is 'Generative Engine Optimisation' making your content clear, structured and trustworthy so it’s easier for AI-powered search experiences to use and reference.

SEO is a long game. You can get quick wins from technical fixes, but meaningful growth usually builds over months.

Yes. Google Ads recommends landing pages match ads/keywords, be mobile-friendly, easy to navigate, and provide useful original content. We build pages to do exactly that.

Typically search ads first (where intent is highest), then expand where it makes sense.

Always. We keep reporting clear: what we did, what changed, and what we’ll do next.

Aye. We can own it all, or plug into your marketing team and focus on the heavy lifting.

Yes. If you want a roadmap before committing to ongoing work, that’s a good starting point.

Web Development

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  • Bespoke Development
  • Ecommerce Integration
  • Lightweight Frameworks
  • Flexible Templates
  • CMS Integration
  • WordPress Experts
  • Maintenance Support

Web Design

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  • Strategic Planning
  • User journey flow
  • Wire-framing
  • Modern UI Design
  • Design Systems
  • Rapid Prototyping

Branding

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  • Competitor Analysis
  • Audience Segmentation
  • Brand Identity Design
  • Brand Guidelines Development
  • Digital Application
  • Tone of Voice & Messaging

Content Creation

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  • Video Film/Drone
  • Photography
  • Motion Graphics
  • Art Direction
  • Copywriting
  • Social Graphics

Web Systems

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  • Process Review
  • Specification Writing
  • Roadmap and Strategy
  • Bespoke Development
  • UI & UX Design
  • Prototypes and MVPs

AI integration

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  • Process Review
  • Strategy & Planning
  • Workflow Automation
  • Content & Data Processing
  • Chatbot & Sales Assistance
  • Custom AI API Integrations

SEO, GEO & PPC

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  • Initial Review
  • Competitor & Keyword Analysis
  • On-Page SEO
  • Technical SEO
  • AI Visibility Optimisation
  • AI-Friendly Content
  • Transparent Monthly Packages

Discovery Call

Book a no-strings attached discovery call to discuss the details of your project and see if it’s a fit for you and us.